ABOUT 2018-01-21T06:05:20+00:00

TODAYTMRW is an inter-disciplinary communications and design company led by Sarah Tan, a Malaysian-born New Zealander currently living in Singapore. After more than a decade working in strategic communications and public relations for local, regional and multinational companies across five continents, Sarah brings a unique point of view and multiple skill sets to help companies develop brands, products and business strategies.

Through TODAYTMRW, Sarah works with individuals in leadership positions, small-to-medium businesses and start-ups, on a range of projects, from personal brand building and ghostwriting, to research and website interface design. Her ability to understand communications issues from a 360-degree perspective, combined with her experience working across C-suite, supplier and consumer touchpoints, means that her advice and recommendations considers all project stakeholders. 

Over her career, Sarah has worked on projects that have delivered to brands like Google, Gucci, Fonterra, The Economist Group, Procter & Gamble, MasterCard, McKinsey & Co., Microsoft, Nutella, Saatchi & Saatchi, Salvatore Ferragamo, Scoot Airlines, Starbucks, Subway, TEDx, and Toyota.

In 2015, she led a PR team to win a Silver Lion at the Cannes Lions International Festival of Creativity; 2 Gold at One Show; PR Daily’s Media Campaign of the Year; Gold and 2 Silver in PR at ADSTARS (Korea); Silver in PR at Spikes Asia; First Place in PR at Mobius Awards; and Bronze in PR at Spikes Asia. She was also the keynote speaker at the 2014 Philippine National Public Relations Congress.

Sarah on LinkedIn: https://www.linkedin.com/in/sarahsstan/

Be culturally literate, because if you don’t have any understanding of the world you live in and the culture you live in, you’re not going to express anything to anybody else.

Paula Scher, Graphic Designer

What Gets Done

Brand Strategy and Consulting
Personal Branding and Thought Leadership
Graphic and Publication Design
Content Creation & Editorial
Speeches and Presentations
Copywriting and Ghostwriting
Website Design & Development
Event Design